Will Rush be able to be that NLE companion app I’ve always dreamed of? I’ll have to explore that later. There are options to store and sync media to your Creative Cloud account as well as store locally. It’s going to take some time to explore how media management works and how you might be able to hack it. In the images above you see the same project across desktop and two iOS devices. What might be Rush’s killer feature is the true cross-platform compatibility. And this is that same project, once again, in vertical mode on the iPhone. But after playing with it for a while and reading some of the other coverage of Premiere Rush on the internet I’ve got a few thoughts and conclusions. I suspect it was because I am not the target audience and they wanted to keep the discussion focused squarely on that content “creator” side of things. I didn’t get a chance to play with the beta when it was called Project Rush despite requesting access to the beta program. This is the iPad version of Rush with the same project on the desktop. Simple things like no list view when you load media, no easy way to apply color to many clips at once, no way to cut out the middle of a clip without a minimum of 5 or 6 actions probably won’t matter to Rush’s target audience. If you’ve never edited a day in your life then you’re going to jump in, have fun and get work done with no idea what you’re missing. There really isn’t a reason for me to point out a lot of the flaws in Premiere Rush.
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